Cala was commissioned to deliver a full production campaign for Zemi Miches All-Inclusive Resort, Curio Collection by Hilton, Hilton's first managed all-inclusive resort in the Caribbean. The project created a comprehensive library of photography and film to support the resort's launch and ongoing marketing. The scope covered every aspect of the property, capturing both family and adults-only experiences to reflect the full breadth of the resort.
We worked closely with the Zemi Miches marketing team from concept through to final delivery. Pre-production focused on casting both a family and a couple to authentically represent the resort's distinct guest experiences, alongside wardrobe development, creative planning, production scheduling, and logistics. Lifestyle moments, including curated wedding scenes, were carefully integrated to showcase the full range of the resort's offering.
On location, we captured photography and video across the property, producing lifestyle and social-first content that highlighted the resort's design, amenities, and its setting on Playa Esmeralda. Content was created across both the family and adults-only areas to provide a versatile and cohesive library for use across multiple platforms.
ala delivered a complete suite of photography and video assets, including a brand film, social cutdowns, and an extensive image library spanning the entire resort. The content provides Zemi Miches All-Inclusive Resort, Curio Collection by Hilton with a consistent and elevated visual presence across digital and print channels, supporting the resort's launch while reinforcing its position within the Curio Collection by Hilton.
